9 October 2017


Company scoops £5,000 and founder Daniel Swygart will brunch with Richard Branson

TrekinHerd, an adventure based social media app, has been crowned the Cardiff winner of the Virgin Media Business Voom Pitch competition. Founder Daniel Swygart collects £5,000 for his business and will also get to meet Richard Branson to discuss business ideas over brunch this week.

Six companies* from in and around Cardiff pitched as part of the Voom Tour to a panel of three judges.

TrekinHerd impressed the judges with its clear business proposition, which provides a social community for outdoor adventurers and backpackers on a global scale, where users can blog their experiences, connect with friends, meet other adventurers, and discover new places to visit.

A keen adventurer himself, Daniel has been travelling the world with his family since he was born. Upon interrailing around Europe and working in the USA for three months, he realised there was a gap in the market for a platform which allows people to meet and interact whilst travelling. 

Following the win, Daniel commented: “The Voom competition is a real helping hand for start-ups like me. I made a last-minute decision to enter and I’m so glad I did. This investment will allow me to really kick-start the business, further developing the app into a more sophisticated tool. However, for me, it’s not just about the funds. It’s invaluable to gain experience at public speaking, something which I’ve not done much of. It’s also a great networking opportunity and I’ve met some really useful contacts through the event.”

For more information, please visit The app is due to launch this autumn.

Lord Mayor Cllr Bob Derbyshire, who was there to watch the competition, commented: “The Voom competition is such a fantastic platform for entrepreneurs all around the UK and I’m delighted that we were able to support it in some way on its Cardiff stop. There were some very inspirational business ideas but Daniel was a worthy winner and I wish him the best of luck with his venture. Cardiff is a brilliant place to start your business with a diverse mix of individual companies in the city.”

The Voom Tour is the first time that Voom Pitch, the UK and Ireland’s biggest business pitching competition, has hit the road in search of the best new business ideas. It’s designed to help the brightest and the best companies to perfect their pitching ahead of the national competition in 2018. In addition, the Voom Bus offers free and exclusive 1-on-1s with leading experts such as LinkedIn, Crowdfunder, Institute of Chartered Accountants (ICAEW) and JCDecaux. 

Sir Richard Branson, Virgin Group Founder, said: “The Voom Tour is seeking out brilliant entrepreneurs and ideas to help break down the barriers to business success. The aim is to help them put aside their fears and take the next steps on what could be the most significant journey of their business life. I’m looking forward to meeting the winner of the Cardiff Voom Pitch.”

The Voom Tour is officially live and travelling to communities across the UK and Ireland, with its next stop in Winchester on 19th October. For more information on the Voom Tour, and details on how to register to pitch a great business idea, please visit


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*Startups that participated in Voom Cardiff:

Tribe 517
Active Monthly
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