INSIGHT

The rise of digital business
and how to succeed

Breaking Barriers and Seizing Opportunities

The findings from our latest survey explore the barriers and opportunities facing UK businesses as they embark on the process of designing and building a futureproof digital framework.

What does it take to build a digital business? Across the UK, businesses are now expected to be au fait with the latest digital technology, trends and innovations, delivering a seamless experience to consumers and employees alike. It’s therefore vital that every business has a watertight digital transformation strategy, one that not only looks to enhance existing technologies, but which is also responsive enough to confidently adapt to completely new tools, ideas and methodologies.

Building for a digital future has been a core part of many business leaders’ strategies for quite some time, but with the sheer speed and scale at which digital technology is evolving, these initiatives are often in a state of constant flux. Simply being able to accurately determine the required investment in certain digital technologies, both in financial and educational terms, means that around 73% of businesses we surveyed recognise that their digital strategies are still in need of significant development.

By partnering with Exec Survey, we’ve been able to drill into some of the fundamental challenges faced by UK businesses looking to build a digital future, as well as the incredible opportunities such a future holds. Key findings include:

  • Over 68% of businesses already have a formal digital transformation and improvement strategy in place.
  • 78% of businesses rely on insight and guidance from partners and suppliers to stay up to date with the latest trends in their industry and new technology.
  • 70% respondants see legacy technology as one of the biggest barriers to successfully implementing their digital strategies.
  • 82% of those surveyed see mobile and agile working as a critical feature of a modern, digital business.

This survey represents an invaluable insight into the current mind-set of UK businesses when it comes to embracing digital transformation. Some are already well on the way to achieving their digital ambitions, but equally, with a plethora of new ideas and tools now readily available, many businesses are actively looking for partners who can help them make the right choices and investments as they look to build a brighter digital future.

Download our survey findings in this report: The rise of digital business and how to succeed.

 
 

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