Volume Ltd: taking customer engagement and experience to the next level
How many businesses in the UK have developed enterprise-class Artificial Intelligence? Volume is one of a handful. We couldn’t be prouder to be a part of their story.
Matching an extreme ambition for next generation customer experience delivery with the right digital platform.
A dedicated, managed, high-speed connection that lets Volume lead the way in ‘experiential AI’.
When we first spoke to Volume, they had an odd request:
“Can you power a virtual brain,” they asked?
“Err, probably,” we answered. “Tell us more.”
And so their story unfolded.
Volume is a business making tomorrow happen today. While the rest of us read about the potential of Artificial Intelligence, they’re already working with myriad businesses from the largest global operations to small & medium-sized companies.
Having started as a technology-biased digital agency, Volume was mid-way through a transformation. They’d decided to pivot the company towards AI-related solutions and ‘experiential AI’. They believe that very soon, talking to our tech will be commonplace. And that it’ll respond in kind.
This is a vision of the world that doesn’t revolve round the ‘type and search’ model perfected by Google a decade ago. And this conviction, bear in mind, was way ahead of the voice-activated assistants from Amazon Echo and the launch of Google Home.
So why talk to us?
Well, almost every business needs an ultrafast internet connection. But if you’re working with AI, the need becomes critical. And you have to procure the best.
Once we’d gotten our heads round their requirements, we installed a 100Mbps Dedicated Internet Access Connection (DIA). With the same predictable upload and download speeds, it’s a reliable and high-quality connection that keeps the AI-powered conversational platforms (or big brain chat bots) they’re developing nourished with data.
And as the AI was delivered, large global clients turned to Volume for ‘talk and ask’ solutions. And it’s the same tech that’s now helping create Industry 4.0 – the industrial revolution being powered by digital.
Chief Operations Officer, Gemma Hood says: “Tech advancement has always been the lifeblood of Volume. We’re an organisation born out of innovation in sales & marketing, but are relentlessly progressive and had both the vision and ambition to become a leading global player in the emerging world of Artificial Intelligence and immersive experiences.”
“When we approached Virgin Media Business we were on the cusp of where we wanted to be but we needed the bandwidth that would allow us to get there and get there faster. Our previous 50Mbps wasn’t sufficient for our current needs, let alone support the future journey we were heading in.”
The power and the principle
This appetite to move quickly and aggressively into future technology has propelled Volume to the forefront of the innovation space. And thanks to Virgin Media Business injecting bandwidth on a par with Volume’s ambition, the business is reinventing customer experience and customer interaction.
Gemma continued: "We have always worked with some of the biggest global organisations and have relationships with IBM Watson, Microsoft & SoftBank Robotics. If companies don't embrace innovation they will be left behind or become obsolete. We see the changes afoot, we are aware of the demands of modern-day customers, and that's why we move in the way we do.
“Virgin Media Business supports us through this development phase and provides a fast-track for speed of development and data transfer that we require.”