NEWS / INSIGHT

How to know what your customer wants

Angela Middleton

Your customers decide whether you fly or flop. Angela Middleton (Chairman of MiddletonMurray and social entrepreneur) explains how to unlock the secrets of what they want.

You’ll learn:

  • Which macro factors you need to pay attention to
  • Why it’s crucial to set up a client services department ASAP
  • How surveys can alter the way you do business
  • A simple way to keep customer service your team’s top priority.

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