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Video conferencing has had a bit of a shaky start. It’s been seen as expensive, complex and prone to delivering low quality, jerky images. But that was yesterday. Technology has since evolved and today’s affordable fast connections have made high definition video conferencing a reality.

In the past, you’d have needed an ISDN (Integrated Services Digital Network) link for video conferencing, but today’s IP (Internet Protocol)-based networks are fuelling an interest in converged voice, video and data communications. IP lends itself to cost-effective voice and video conferencing and has the added benefit of allowing users to collaborate on documents simultaneously. Cisco estimates that global IP traffic will increase fivefold over the next four years. The company also estimates that video traffic will make up 90% of global consumer IP traffic by 2013.

Your video conference shopping list

There is a video conferencing system for every budget, ranging from personal desktop systems using low-cost webcams, through to specialist video conferencing equipment designed for use in meeting rooms and other shared environments. However, the essential components of any video conferencing solution are camera, microphone, monitor, speaker and codec.

For most organisations, high definition video conferencing is the most readily available option and offers good quality on a limited budget (usually between £1,500 and £5,000).

Next consideration: the number of point-to-point video-enabling terminals or ‘endpoints’ needed. You’ll need to balance the cost of the equipment and services against convenient access to the network of video-conferencing terminals. Too few endpoints and users could get frustrated over their lack of access to the technology.

You’ll also want to consider:

  • Video infrastructure: A high definition video conferencing service may require an investment in additional network infrastructure, such as a dedicated line or circuit for each endpoint. Each session will demand connectivity of around 1Mbps for clear video and audio. Moving high definition video about on the enterprise network can cause problems; the network may not be able to handle real-time video, while video activity may compromise other core tasks. The right media-ready network is vital.
  • Extra peripherals: You might also want to invest in additional peripheral devices to enhance the video conferencing experience. This could include high definition and wide-angle cameras, upgraded speakers and microphones. You may also want to consider DVD players and VCRs, as well as PC-based document and multimedia applications.
     

Test the water with web-conferencing

If there’s some hesitation towards investing in video conferencing solutions, one way of proving the benefit to the business may be to experiment with lower cost web-conferencing solutions. These could not only demonstrate cost savings but also lead the way to more sophisticated technology.

Web-conferencing allows your staff to share what’s on their desktop with people in other locations. Typically, this happens in conjunction with a phone call or audio conferencing session. Additional features include the ability to share documents and to work collaboratively on projects.

Telepresence: ‘Beaming down’ to an office near you

Telepresence is high end video conferencing. It offers ultra high resolution, creating an even more immersive experience. ‘Spatial audio’ allows the transmission of every nuance of a conversation, while huge screens and high quality cameras capture every detail of an expression. John Chambers, Cisco Chief Executive, has compared telepresence to “Star Trek teleporting”.

As cool as this sounds, telepresence remains an expensive technology to implement at present. It requires a high-bandwidth connection and a specifically designed room at each location. While this particular branch of technology has yet to achieve maximum warp, video conferencing itself remains a viable option for your organisation.

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